ABOUT
I am a results-driven marketing digital media professional with a decade of experience specializing in integrated marketing and brand storytelling. My career showcases success as a cross-functional leader adept at creating strategic marketing plans, social media campaigns and content for major brands that consistently drive brand success with a variety of clients in different industries.
SKILLS & EXPERTISE
I have expertise in the following areas:
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- Strategic marketing planning and execution
- Social media management
- Content creation
- Community management
- Social copy writing
- Email marketing
- Influencer marketing
- Event marketing
- Community management
- Paid ads
- SEO/Paid search
- Brand management
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WORK EXPERIENCE
August 2020 - October 2023
Company OGX Productions
Brand Marketing Manager
Social Media and Influencer Manager
New York, NY
December 2015 - August 2020
Company Empire State Realty Trust: Empire State Building
Social Media Manager
Public Relations Associate
New York, NY
December 2013 - December 2015
Company City of Philadelphia: Parks and Recreation
Public Relations and Marketing Coordinator
Philadelphia, PA
EDUCATION
2009-2013 Temple University University
Bachelor's Degree in Strategic Communication
Philadelphia, PA
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In Progress Syracuse University
MBA Candidate, Marketing Concentration
New York, NY
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Columbia Business School Executive Education
Certificate in Digital Marketing - Completed February 2024
New York, NY
CERTIFICATES
SOFTWARE & PLATFORMS
Adobe
Airtable
Canva
Capcut
Sprout Social
Hootsuite
Google Analytics
Salesforce
Sysomos
Brandwatch
Final Cut Pro
Meta
X
Threads
TikTok
Youtube
WeChat (CN)
Weibo (CN)
Twitch
Discord